How far can we get the ultimate luxury hardware from us?

If you want to ask when hardware "luxury" has begun, most people may not be able to give an answer. Perhaps with the economic development, perhaps with the increase of wealthy people, perhaps with the intervention of the world's top brands ... In the rapid changes of the times, people's consumption concepts quietly escalate as people's lifestyle changes.

According to relevant data, China's luxury goods market is also growing at a rate of 20% to 30% each year.

In the past, China's rich people usually spend their money on clothing, jewelry, automobiles, and so on. Nowadays, more and more people bring Western living habits and methods into China. They pay attention to the quality of life and are willing to spend more money. For home decoration, this will naturally be a luxury hardware accessories.

Luxury is not a measure, it represents more possibilities of life. Everyone will have new luxury needs that suit their lives. The pursuit of exquisite hardware accessories has reached an extreme time, the luxury of the wind will be able to take shape; and the pursuit of luxury, let the public have the opportunity to experience the greatness of human creativity.

Choose brand or quality? In fact, they are not on the opposite side. It may not be difficult to choose to add them to your new luxury life. Then when the wave of luxury surges, many consumers are turning their backs. No one forces you to rush into the arms of luxury, which is usually the consumer's own choice. Having luxury goods, using luxury goods, and getting emotional satisfaction is the attitude of consumers enjoying life.

At this stage, China's luxury goods market is still in its infancy, and the consumer mentality is still dominated by "displaying identity." Therefore, consumers often pursue the latest and most popular products, which are "commodity-driven consumption." While the luxury market in developed countries is relatively mature, consumers prefer “experience-driven consumption” and seek comfortable vacations or high-quality services that can relax stress.

To know that a small number of people who really have economic power spend a lot of money to buy a luxury product, they think it is an investment. In this way, they emphasize a quality of life; while the vast majority of people are consuming luxury. When thinking about products, consider improving your identity, or using the best value for money to find a shortcut to your dreams. However, money-filled lives are usually considered as upstarts, introverted, calm and calm attitudes, coupled with a new luxury life pursued with their own unique eyes, will be regarded as "excellent."

From perfumes, handbags to hardware, building materials, and home appliances, perhaps this is the transition from product-driven to experience-driven. At least from this point of view, from the perspective of consumption, it is a maturity and progress.